小学生网络学习平台使用意愿及其影响因素的研究——以教客学习平台为例

The Acceptance and Influencing Factors of e-Learning Platform in Primary School Students —Taking Jiaoke Platform as an Example

This paper reports on an experiment to verify hypothesis concerning factors affecting primary school students' use of learning Platform. The Technology Acceptance Model (TAM) was adopted as the theoretical grounding for this research. The data was collected through questionnaires from 888 students in 11 schools. Structural equating modeling was used to analyze the key factors. The results show that properties of interaction， knowledge， entertainment effect perceived usefulness， properties of interaction and entertainment effect perceived ease of use， perceived usefulness is the core construct of Learning Platform Acceptance Model， properties of interaction is the most important external variables; the model of blended learning has no significantly effect on learning platform acceptance.