日本高等教育的募捐策略

The Strategy of Higher Education Fundraising in Japan

根据经济合作与发展组织的统计，日本是其成员国中公共性教育支出最低的国家，尤其是在高等教育方面，大量的经费来自社会捐赠等私人资本。那幺，日本高校如何面向社会筹款，在筹款时经常采用那些策略与方法，本文对此问题进行了较为充分的探讨。

According to the OECD report 2010， Japan is ranked at the lowest in public support for education， especially for higher education. This makes the development of Japanese higher education depend on the donations and other private capital greatly. How do the Japanese universities raise fund from outside? What measures adopted and way? This article probes into these problems in detail.