線上設計平台融入平面設計教學之學習成效研究

Exploring the Learning Outcomes of Online Design Platforms in Graphic Design Education

本研究旨在探索如何運用線上數位設計平台，提升大學生在平面設計課程中的數位媒體設計能力與創意思維表現。針對傳統設計教學中因技術門艦高導致學習進度不均、學習動機不足等問題，課程以專題導向學習（Project-Based Learning, PjBL）為核心，輔以易於上手的線上設計平台進行教學，並融入真實商業情境，以強化學生的設計應用能力與行銷實務專業。本研究採用行動研究法，進行持續性之「規劃一行動一觀察一反思」循環，並透過課堂觀察、學生訪談及學習成果分析，評估教學實施成效與學生學習歷程。研究結果顯示，線上設計工具不僅降低技術門檻，亦有助於激發學生創造力與學習動機，並促進設計美感與問題解決能力的養成。本研究擬建構一套具創新性與實用性的教學模式，為設計教育的數位轉型提供實證參考與具體建議。

This study investigates the integration of online design platforms into undergraduate graphic design education, with the goal of enhancing students’digital media design competencies and creative thinking skills. Addressing key challenges in traditional design instruction—such as high technical barriers, inconsistent learning progress, and diminished student motivation—the course was designed around the principles of Project-Based Learning (PjBL), incorporating an accessible online platform and authentic commercial scenarios to bridge theory and practice. Employing an action research methodology, the study followed a cyclical process of planning, implementation, observation, and reflection. Multiple data sources, including classroom observations, semi-structured interviews, and analyses of student design outcomes, were used to assess both instructional effectiveness and learning trajectories. The findings demonstrate that the use of online design tools significantly lowers technical thresholds, enhances learner engagement, stimulates creative output, and supports the development of visual literacy and problem-solving abilities. This research contributes to the field by proposing a pedagogical framework that supports the digital transformation of design education through the integration of practical tools and learner-centered strategies.