从社会网络分析看"教育技术"微博圈

A Study on "Educational Technology" Microblog Circle Based on Social Network Analysis

为了揭示教育技术领域使用微博进行网络学习与交流的现状，在新浪微博平台上以"教育技术"等为标签进行用户搜索后，选取了110 名用户为研究对象。使用社会网络分析方法，从名人和普通人两个用户层面分析了"教育技术"微博圈，发现名人之间的交流频繁，普通人基本上扮演"围观者"的角色。最后从加强交流的主观愿望以及活动引导两方面，对完善"教育技术"微博圈的交流机制提出了建议。

In order to reveal the status of network learning and communication by using microblog in education technology area, the research chooses 110 users as objects after using "education technology" and related tags for users searching in Sina microblog platform, and analyzes "education technology" microblog circle with the social network analysis method from two user level of celebrities and ordinary people. The research reveals that the communication between the celebrities is frequent, ordinary people basically play "bystander" roles. Lastly, some suggestions are put forward to perfect the interactivity in "education technology" microblog circle from two aspects of strengthening the subjective desire of communication and guiding activities.