國人全球旅遊多樣性、異國料理消費多樣性與國外居住嚮往之研究

A Study on the Global Travel Diversity, Diversity in Consumption of Foreign Cuisine, and Aspiration to Live Abroad among Taiwanese Citizens

本研究使用傅仰止（2019）「台灣社會變遷基本調查計畫2018第七期第四次：全球化與文化組」的資料，該調查執行期間為2018年7月29日至2019年1月14日，調查母體為台灣地區（不含福建省金門縣和連江縣）具有本國國籍且設有戶籍，18歲（含）以上之一般民眾。原有樣本大小（sample size）為1,927人，經過資料整理，去除具有缺失值、不適用等變項之觀察體之後，進入分析的樣本人數為1,652人。研究結果發現：（一）女性、年齡越大、教育年數越高及經濟水準越高者，其旅遊國地數越高；居住於北部地區者，其旅遊國地數比居住於中部、南部及東部地區者來得高；國外居住嚮往動機越強者，其旅遊國地數越高。（二）社經地位越高者、年齡越輕者、旅遊國地越多者、國外居住嚮往動機越強者，其異國料理消費多樣性也會越高；但性別並沒有顯著的影響效果。（三）女性、教育年數越高、旅遊國地數越多及異國料理消費越多樣者，其國外居住嚮往動機越強；年齡越大者，國外居住嚮往的動機越低；居住在東部地區者比北部地區者較不嚮往到國外居住；經濟水準的高低並不影響到國外居住的動機。

This study utilizes data from the ''Taiwan Social Change Survey 2018, Wave 4: Globalization and Culture Module,'' conducted by Fu Yangzhi (2019). The survey was conducted from July 29, 2018, to January 14, 2019, targeting the population of Taiwan (excluding Kinmen County and Lienchiang County in Fujian Province) with household registration and Taiwanese nationality, aged 18 and above. The original sample size was 1,927. After data cleaning and excluding observations with missing values or inapplicable variables, the final sample size for analysis was 1,652. The research findings are as follows: (1) Females, older individuals, those with higher education levels, and those with higher economic status tend to visit more foreign countries. Residents of the northern region have a higher number of countries visited compared to those living in the central, southern, and eastern regions. Those with stronger motivations to live abroad also visit more countries. (2) Individuals with higher socioeconomic status, younger individuals, those who have visited more countries, and those with stronger motivations to live abroad tend to have higher diversity in their consumption of foreign cuisine. Gender does not have a significant impact. (3) Females, those with higher education levels, those who have visited more countries, and those with more diverse consumption of foreign cuisine have stronger motivations to live abroad. Older individuals have weaker motivations to live abroad. Residents of the eastern region are less inclined to live abroad compared to those in the northern region. Economic status does not affect the motivation to live abroad.