北京高校创业教育对本专科生创业意向的影响机制———基于学生参与视角的实证分析

Effects of Entrepreneurship Education in Beijing Colleges on Students’ Entrepreneurial Intentions ： From the Perspective of Student Engagement

本研究从学生参与的角度出发，探讨中国高校不同创业教育形式，对大学生创业意向及专业匹配度的影响机制。研究发现：高校创业教育能显著提高学生的创业意向，并且会降低学生创业中的盲目和非理性因素，提升创业意向与所学专业的匹配程度。在首都地区高校，大学生创业已经逐步摆脱“生存创业”的困境，出现主动创业、高质量创新创业的趋势。目前大学生的创业教育参与度不高。随着高校精英性的上升，学生的创业参与程度和创业意向呈现下降趋势。进入大学之前的创业梦想会极大提高毕业后创业的可能性。大学生对社会规范性、创业优惠政策的感知，会显著影响其创业意向及其质量。创业意向的性别差异非常显著，需要加强创业教育中性别差异的研究，提供更为适宜女性的创业教育形式及创业优惠政策

Using mixed research methods and from the perspective of student engagement， this study examined the effects of college entrepreneurship education on promoting undergraduate students’ entrepreneurial intentions. The main conclusions are： entrepreneurship education in Beijing colleges promoted students’ entrepreneurial intentions； however，student engagement in entrepreneurship education was still low， especially in research universities； having entrepreneurial intentions before ente- ring colleges was a significant predictor of college students，entrepreneurial intentions after graduation； students’ perception as to whether the environments was suitable for entrepreneurship impacted their entrepreneurial intentions.