懷舊空間的創意實踐

Creativity in Reminiscent Space

吳傳治在台灣是備受肯定的文化創意產業經營者，他所經營的複合概念場館無論在文化或是商業層面都非常成功，「臺灣故事館」是他最新完成的作品，本研究以「活的空間經營概念圖」說明吳傳治在場館經營方面的策略，並分析創意在他籌設與經營「臺灣故事館」的過程中如何扮演關鍵性的角色。

This study utilized narrative and participatory observation research methods to investigate two local relic halls， which were run successfully by Mr. Wu ChuanZhi for two and half years. The purpose of this study was to learn the distinctive concepts and techniques that Mr. Wu used to activate his relic display and to reach the balance between culture and commerce. The result suggested that Wu ChuanZhi had successfully combined the exhibition with commercial elements， and designed a “human-situation interaction” for the visitors. A fictitious exhibition， which was shaped according to these factors， had an inspiring effect， and his creativity levels lead to an outstanding hall. Wu's relevant experiences would set a superior example for the superintendent of domestic museums.