媒资视域下的多媒体学习资源管理研究——以传媒与艺术类学习资源为例

The Study of Multimedia Learning Resources in the View of Media Resource

高校普遍完成了网络教学平台的设计和构建，却不同程度的存在着资源不齐全、应用不方便等问题，影响了其效能的充分发挥。若想网络教学平台被充分利用且能持续发展，多媒体学习资源的生产与管理是关键。研究针对传媒和艺术类学习资源特点，探究应用媒体资产管理理念和技术，来实现学习资源的获取与存储、分类与编目、检索浏览与下载和版权管理。

Although the universities and colleges have already accomplished the design and built of the web-based teaching platform， there are still many issues to be solved to some degree， like insufficient resources， inconvenience to utilize， which negatively influence its effectiveness. The production and administration of resources of multimedia study is the key for the effective utilization and continuous development of the web-based teaching platform. This paper aims to explore the concept of media asset management and technology from the view of the feature of the resources of media and art， so that to reach the purpose of gaining and storing， classifying and cataloguing， searching， browsing and downloading the study resource， and managing the copyrights.